Pizzacycle's selection was to be fun, simple and easy to scan through for cyclists on the go. The menu contains illustrations to simplify the common signature pizzas, then call-out pizza by the slice with a subtle gray background, and is then followed by secondary items. Behind the menu, you'll find a fun pattern of pizza-wheels along with the branding nice and big.
A simple one-page website was designed for both desktop and mobile devices. The site relies heavily on the brand's assets, showcasing its fun illustrations, bold colors and nice typography. Viewers will find the story behind Pizzacycle here, along with an online menu, newsletter sign-up, store hours, location and social media links.